Ruby Marketing & Business Accelerator
An introduction to our new series on choosing the most effective social media platforms for your business, that will get you the best engagement online. We all know that social media is one of your most powerful marketing tools. Through social media, you can interact directly with your customers, build strong relationships with them, drive […]
Choose the most effective social media platforms for engagement Read More »
Yoast SEO is an easy-to-use, all-in-one SEO plugin that helps you write and publish better content. Yoast SEO checks your content for technical SEO errors, makes recommendations for on-page SEO, and helps you focus your SEO efforts. In short, Yoast SEO gives you everything you need to rank higher in Google. There are many things
How Yoast SEO makes search engine optimization a cinch Read More »
The secret to successful engagement on social media is to always consider your audience. Their preferences and tastes are central to determining how you present your brand to them. The secret to successful engagement on social media is to always consider your audience. Their preferences and tastes are central to determining how you present your
Creating a social media plan that engages with your audience Read More »
Panda says, “Smart WebP, PNG and JPEG compression? Yes please!” Try TinyPNG. Trying to upload a large image to your website can be a real headache. The bigger the picture, the longer it takes to upload, which can slow down your website’s load time. Slow load times are bad news for your bounce rate and search ranking. Luckily, there
How to reduce your image file size with this TinyPNG tech tool Read More »
“One alarming study found that the attention span of a human is now only eight seconds–which is said to be one second shorter than that of a goldfish. How can organizations hope to engage individuals with these challenges? The answer is through visuals. The overall trend in social media today is to be as visual
Are you creating interesting visuals for Social Media? Read More »
Does even the thought of taking time off and having a holiday make your eyes cross? Do you feel like it’s impossible to get away from work for a few days, or that you just can’t let go of the reigns long enough to leave your business alone? When you’re working hard every day, it
Get Productive by Taking a Break Read More »
Later.com, is a site designed to help those of us who used to think that mixed-tapes were the ultimate of cool, i.e. those of us not born into the technological advancements of the likes of social networks. It is a user-friendly, all-in-one, social-marketing platform for popular social networks. LOOKING TO SAVE TIME AND GROW YOUR
“Crop it like it’s hot” & other useful tricks from Later Read More »
So, you know how important social media is for your business. You’re already on numerous platforms, posting new content as often as you can, but you’re not getting a ton of engagement. Why? The answer is conversation; it’s the new marketing mantra. If you want engagement on your platform, you need to get your audience
Creating social media content that gets people talking Read More »
Social Media and Business Social media is an incredibly effective platform when utilized correctly. Statistics show that the average amount of time spent on social media by internet users worldwide is 2 hours and 25 minutes ( Statista.com). Social media is used by businesses for targeted marketing, brand promotion, building brand awareness, and as a way
How best practices for social media in business are helping you to stay sane. Read More »
Which is the right business social media platform for you? Social media is defined by its very name as a collective platform for keeping in touch. In fact, the main reason that 66.1% of South Africa’s internet users say that they use social media, is to keep in touch with friends and family. This is
The right social media platform for your business Read More »
What is Social Media? Social media encompasses a wide range of websites and apps, enabling users to create and share content or to participate in social networking. Some, like Twitter, specialize in sharing links and short written messages. Others, like Instagram and TikTok, are built to optimize the sharing of photos and videos. Examples of
Clearing up social media and tips on how to use it effectively Read More »